Zap the Competition: Ever Wish You could Zap Competitors--Just Make Them Go Away‪?‬

I can't tell you how to make competitors go away. But I can tell you how to zap them into irrelevance. What makes a competitor relevant? When they offer virtually the same products, level of recognition, service and price as you do. If you're going head to head with big national competitors, you're in for a tough slog.