W. Chan Kim

Blue Ocean Strategy, Expanded Edition

HBR's 10 Must Reads on Managing People (with featured article "Leadership That Gets Results," by Daniel Goleman)

Blue ocean-skift

Blue Ocean Shift

HBR's 10 Must Reads for HR Leaders Collection (5 Books)

Liderança Oceano Azul

Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

HBR's 10 Must Reads on Change Management (Unabridged)

HBR's 10 Must Reads on Strategy (Unabridged)

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

Stratégie Océan Bleu: Comment créer de nouveaux espaces stratégiques

Blue Ocean Shift