Ford and the Global Strategies of Multinationals Ford and the Global Strategies of Multinationals
Routledge Studies in International Business and the World Economy

Ford and the Global Strategies of Multinationals

The North American Auto Industry

Maria Isabel Studer Noguez
    • USD 54.99
    • USD 54.99

Descripción editorial

Today, the Multinational Enterprise (MNE) is seen as a leading agent in the process of globalization. As they adopt global strategies, MNE's are seen to be creating stronger, deeper and more lasting links amongst countries, thus shifting the balance of power inexorably in their favour, to the detriment of the state.
This book interrogates this idea by undertaking a historical analysis of the global strategies of Ford.

GÉNERO
Negocios y finanzas personales
PUBLICADO
2003
27 de agosto
IDIOMA
EN
Inglés
EXTENSIÓN
384
Páginas
EDITORIAL
Taylor & Francis
VENDEDOR
Taylor & Francis Group
TAMAÑO
3.8
MB

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