Category Pirates

The B2B Tech Marketer's Guide To Category Design

The Art Of Critical Reading [Part 1 & 2]

Category Superpower

The "No-Sell" Sell

The Value Of Your Value

The 3 Marketing Metrics To Rule Them All [Part 1, 2 & 3]

The Art of Fresh Thinking: How to Create Obvious & Non-Obvious Content (Unabridged)

How to Write a Top 1% Business Newsletter: 7 Ways to Differentiate Your Content (Unabridged)

Martin Cooper: The Purpose of Technology: The Father of the Cell Phone on Making Technology More Efficient and Accessible for All (Unabridged)

The 22 Laws of Category Design: Name & Claim Your Niche, Share Your POV, and Move the World from Where It Is to Somewhere Different (Unabridged)

A Marketer's Guide to Category Design: How to Escape the "Better" Trap, Dam the Demand, and Launch a Lightning Strike Strategy (Unabridged)

The Category Design Toolkit: Beyond Marketing: 15 Frameworks for Creating & Dominating Your Niche (Unabridged)