No B.S. Guide to Brand-Building by Direct Response : The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It (No B.S.)
2018
The Ultimate Sales Letter, 4th Edition (Unabridged)
2019
Psycho-Cybernetics
2003
No B.S. Direct Marketing : The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses (No B.S.)
2019
No B.S. Trust Based Marketing: The Ultimate Guide to Creating Trust in an Understandibly Un-trusting World
2022
No B.S. Marketing to the Affluent : No Holds Barred, Take No Prisoners, Guide to Getting Really Rich (4th Edition, Revised)
2025