Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge

Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge

The Obesity Challenge

Rajeev Batra y otros
    • 39,99 €
    • 39,99 €

Descripción editorial

This timely book brings together some of the most higly respected scholars and practitioners in the consumer psychology and health communication fields to analyze how the latest research can be effectively applied to the critical public health issue of obesity.

GÉNERO
Informática e internet
PUBLICADO
2015
17 de julio
IDIOMA
EN
Inglés
EXTENSIÓN
406
Páginas
EDITORIAL
Taylor and Francis
TAMAÑO
7,7
MB

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