The Power Of Ethical Management
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- 10,99 €
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- 10,99 €
Descripción editorial
THE POWER OF ETHICAL MANAGEMENT proves that you don't have to cheat to win. It shows how to bring integrity back into business. It offers hard-hitting, practical and ethical strategies that build profits, productivity and long-term success. Written as a parable this simple book gives you an immensely useful set of tools; from a three-step 'Ethics Check' that helps you evalutate any action or decision, to the Five Ps' of ethical behaviour which will clarify your purpose and your goals. This is no theoretical treatise: peale and Blanchard speak from their enormous and unique experience, and show how integrity pays.
PUBLISHERS WEEKLY
Addressing moral dilemmas in a time of influence peddling, insider trading and city-hall scandals, Blanchard (The One Minute Manager) and Peale (The Power of Positive Thinking) offer guidance in the form of a parable: a sales manager being pressed for results interviews a hot job candidate who promises that, if hired, he will disclose trade secrets of his former employer, a competitor. The sales manager agonizes over the ethics of the situation and seeks counsel with friends as well as a consultant who gradually puts things right with the help of an "ethics check'' and ``five principles of ethical power.'' The manager goes on to discover how company honesty and good feeling can be developed, with ensuing business success and profitability. The authors have produced a quick, inspirational read, with encouragement for those whose principles are at risk in business.
