Jean-Noël Kapferer

Livres
Luxe oblige Luxe oblige
Luxe oblige
2012
Ré-inventer les marques Ré-inventer les marques
Ré-inventer les marques
2013
Luxe Luxe
Luxe
2016
The Luxury Strategy The Luxury Strategy
The Luxury Strategy
2012
Kapferer on Luxury Kapferer on Luxury
Kapferer on Luxury
2015
The New Strategic Brand Management The New Strategic Brand Management
The New Strategic Brand Management
2012