The Pocket Universal Principles of Design
William Lidwell
Universal Principles of Design, Updated and Expanded Third Edition
William Lidwell, Kritina Holden & Jill Butler
Universal Principles of Interior Design
Chris Grimley & Kelly Harris Smith
Universal Principles of UX
Irene Pereyra
Universal Methods of Design Expanded, and Revised
Bruce Hanington & Bella Martin
The Pocket Universal Principles of Color
Stephen Westland & Maggie Maggio
The Pocket Universal Principles of Branding
Mark Kingsley
Universal Principles of Storytelling for Designers
Lyle Sandler
The Pocket Universal Principles of Architecture
Cruz Garcia, Nathalie Frankowski & WAI Architecture Think Tank
Universal Methods of Ethical Design
Sai Shruthi Chivukula & Colin Gray