SAP and Open Text Expand Global Reseller Agreement to Include Digital Asset Management; Enterprise Software Leaders Join Forces to Help Marketing Departments and Media Companies Collect, Manage, Find, Use and Distribute All Types of Rich Media and Optimize Media Management Processes
ENP Newswire 2010, Feb 18
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Description de l’éditeur
ENPNewswire-18 February 2010-SAP and Open Text Expand Global Reseller Agreement to Include Digital Asset Management; Enterprise Software Leaders Join Forces to Help Marketing Departments and Media Companies Collect, Manage, Find, Use and Distribute All Types of Rich Media and Optimize Media Management Processes(C)2010 ENPublishing - http://www.enpublishing.co.uk Release date- 17022010 - WALLDORF, Germany, and WATERLOO, Ontario - SAP AG (NYSE: SAP) and Open Text (NASDAQ: OTEX, TSX: OTC), a global leader in enterprise content management (ECM), today announced the third major expansion of an already successful strategic relationship to include Open Text Digital Asset Management (DAM), a key component of the Open Text ECM Suite and a part of marketing resource management (MRM) and intellectual property management (IPM) capabilities of the SAP Customer Relationship Management (SAP CRM) application.