The Big Communication

Cancer. One of the single-most powerful words in the English Dictionary. For many, ‘The Big C’ has become a somehow more palatable catch-all for this emotionally charged word. It’s BIG, scarily so. And it’s singular – one enemy to unite against many victims. The advent of treatments, such as immunotherapy, has reformed the community’s expectations and hopes for what’s possible in treating cancer. In our latest whitepaper, The Big Communication, we learn more about how immunotherapy is shaping the future of cancer care, exploring the complexities and uncertainties, the challenges and the opportunities – and how through communication and collaboration we can improve the cancer care pathway for all.