Transitioned Media Transitioned Media
The Economics of Information, Communication and Entertainment

Transitioned Media

A Turning Point into the Digital Realm

    • 87,99 €
    • 87,99 €

Description de l’éditeur

The media industry is in transition. While some changes are readily apparent, we have not even begun to understand the impact of others. The result is one of the most fascinating times in the history of media. As digital technologies accelerate the pace of change in all facets of our lives, researchers and practitioners are exploring its impact on traditional media and social interaction. Transitioned Media brings together leading academics and media industry executives to identify and analyze the most transformative trends and issues. Themes include the effect of digital technologies on consumer behavior, new approaches to advertising and branding, social networks, the blogosphere and impact of “citizen” journalism, music and intellectual property rights, digital cinema, and video games. Underlying the chapters is an economic perspective, with an emphasis on how new business models are being developed that take the social dimensions of digital technologies into account. The result is a unique perspective on the digital media landscape and the forces that will shape it in the future.

GENRE
Entreprise et management
SORTIE
2010
27 juillet
LANGUE
EN
Anglais
LONGUEUR
188
Pages
ÉDITIONS
Springer New York
DÉTAILS DU FOURNISSEUR
Springer Science & Business Media LLC
TAILLE
1,9
Mo
The Edison Project The Edison Project
2016
Marketing Trends 2016 Marketing Trends 2016
2015
Best of Branded Content Marketing 10th Anniversary Edition Best of Branded Content Marketing 10th Anniversary Edition
2014
Digital PR Digital PR
2018
Best of Branded Content Marketing Best of Branded Content Marketing
2013
This Program Is Brought to You By... This Program Is Brought to You By...
2015
Transitioning Media in a Post COVID World Transitioning Media in a Post COVID World
2022
Digitized Digitized
2019
The New World of Transitioned Media The New World of Transitioned Media
2014
Transitioning Media in a Post COVID World Transitioning Media in a Post COVID World
2022
The New World of Transitioned Media The New World of Transitioned Media
2014
Broadband as a Video Platform Broadband as a Video Platform
2014
Demand for Communications Services – Insights and Perspectives Demand for Communications Services – Insights and Perspectives
2013
Television Goes Digital Television Goes Digital
2008
The Digital Glocalization of Entertainment The Digital Glocalization of Entertainment
2011