Winning the $30 Trillion Decathlon
Going for Gold in Emerging Markets
Description de l’éditeur
By 2025, more than half of the world’s population will have joined the consuming classes, driving annual consumption in emerging markets to $30 trillion. Global companies must master ten key disciplines—or miss the defining growth opportunity of our times.
GENRE
Entreprise et management
SORTIE
2012
17 août
LANGUE
EN
Anglais
LONGUEUR
164
Pages
ÉDITIONS
McKinsey & Company
TAILLE
10,2
Mo
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