A kind of recycling that mainly focuses on using old or unused items and giving them a new purpose is fondly known as repurposing. The items that are involved in this process are most times in the house or around the yard and do not require much alterations of their physical structures. These can be used as something else than what they were designed for instead of throwing them out and filling up landfills. In addition to saving the ozone, repurposing serves to make the home or any other space look beautiful and money is saved in the process.
The concept of repurposing is also used in areas that are not in the home. In the case of marketing/sales campaigns, copies of ads that were used at a time in the past and was proven to be effective can be retained and used in more modern campaigns by simply designing it differently to match with the changing times and expectations of potential as well as current customers.
Today, there are several persons who are working with a budget that is stretched to its limit. There are also individuals that want to have a greener lifestyle. These persons can greatly benefit from being educated in the repurposing concept which is a sensible art.