How to Think Like Einstein : Simple Ways to Break the Rules and Discover Your Hidden Genius

This updated edition with brand-new material reveals ingenious ways to solve problems using techniques from the greatest minds in history, like Albert Einstein, Alexander Graham Bell, and the brains at Google. Featuring new chapters on the latest breakthroughs in neuroscience and thought-process research, How to Think Like Einstein offers astonishing solutions to everyday challenges-such as business, breaking creative blocks, parenting, and improving relationships-by using fun and unique tools, including: - Thinking like a bug - Organizing a party - Learning the game of poker - Pretending you're James Bond - Acting like a millionaire Scott Thorpe is an electrical engineer, MBA, and registered patent attorney, protecting software, electrical, and semiconductor inventions. Mr. Thorpe also designed robots and flight simulators, launched $1.3 Billion in new products, and was part of two start-ups with successful IPOs. He is an avid skier and mountain biker. Key Selling Points: First edition sold over 18,500 copies; new package and design will appeal to today's readers Includes substantial new material on the latest problem-solving techniques Author is an innovation expert and well connected in the tech and business worlds