Routledge Studies in the History of Marketing

Robert Crawford and Others
Series • 7 Books • Marketing & Sales
Digital Dawn in Adland Digital Dawn in Adland
Digital Dawn in Adland
Robert Crawford
Managing the Marketplace Managing the Marketplace
Managing the Marketplace
Matthew Bailey
Foundations of Marketing Thought Foundations of Marketing Thought
Foundations of Marketing Thought
D.G. Brian Jones & Mark Tadajewski
A History of American Consumption A History of American Consumption
A History of American Consumption
Terrence Witkowski
Pioneering African-American Women in the Advertising Business Pioneering African-American Women in the Advertising Business
Pioneering African-American Women in the Advertising Business
Judy Foster Davis
The Foundations of Marketing Practice The Foundations of Marketing Practice
The Foundations of Marketing Practice
Ronald Fullerton
On The Origins of Self-Service On The Origins of Self-Service
On The Origins of Self-Service
Franck Cochoy