• £1.99

Publisher Description

Full of spleen, this will be a hilarious, invigorating and informative journey through the world of Bad Science.

When Dr Ben Goldacre saw someone on daytime TV dipping her feet in an 'Aqua Detox' footbath, releasing her toxins into the water, turning it brown, he thought he'd try the same at home. 'Like some kind of Johnny Ball cum Witchfinder General', using his girlfriend's Barbie doll, he gently passed an electrical current through the warm salt water. It turned brown. In his words: 'before my very eyes, the world's first Detox Barbie was sat, with her feet in a pool of brown sludge, purged of a weekend's immorality.'

Dr Ben Goldacre is the author of the Bad Science column in the Guardian. This book will be about all the 'bad science' we are constantly bombarded with in the media and in advertising. At a time when science is used to prove everything and nothing, everyone has their own 'bad science' moments – from the useless pie-chart on the back of cereal packets to the use of the word 'visibly' in cosmetics ads. This book will help people to quantify their instincts – that a lot of the so-called 'science' which appears in the media and in advertising is just wrong or misleading. It will be satirical and amusing – exposing the ridiculous – but it will also provide the reader with the facts they need.

Full of spleen, this will be a hilarious, invigorating and informative journey through the world of Bad Science.

GENRE
Science & Nature
RELEASED
2008
December 7
LANGUAGE
EN
English
LENGTH
352
Pages
PUBLISHER
Fourth Estate
SIZE
1.7
MB

Customer Reviews

Casius Cow ,

Bad is good

Ought to be a course in grade school. Imagine all the BS we would be spared if more of the population would laugh at some of the silliness the cloaks itself as science.

Ten men ,

Superb

A joyful romp that exposes the purveyors of quack medicine, pseudoscience and faddish diets, while teaching about the true nature of science and medicine. This stuff is deadly serious, however, and Ben deserves a medal for his courage and perseverance, particularly in revealing fake AIDS treatments.

This should be compulsory reading on A level science courses, although it's more enjoyable and engaging that almost any textbook.

I hope that this eBook edition is the revised version of the book -- if not, you can download the missing chapter from Ben's website: badscience.net

Quchen piao ,

Amazing and funny...can't put it down

I'm not a keen reader but I love this book.
AND it's on my reading list for my postgrad diploma as it shows for figures and science is influenced.

More Books by Ben Goldacre