Banking On It
How I Disrupted an Industry
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4.8 • 17 Ratings
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- £5.99
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- £5.99
Publisher Description
ONE WOMAN'S QUEST TO REBUILD BRITAIN'S BROKEN BANKING SYSTEM
'If there was ever a business book suitable for TV adaptation, this is it' FT
In the aftermath of the 2008 financial crash, the British banking industry had come to a standstill. Trust in the sector had been left in tatters and, despite the emergence of technologies which could revolutionise the customer experience, nobody wanted to upset the status quo.
That was until Anne Boden decided to do something radical and start her own bank.
Founder of Starling Bank, winner of Best British Bank three years running, in this awe-inspiring story Anne reveals how she broke through bureaucracy, successfully tackled prejudice to realise her vision for the future of consumer banking and revolutionised the entire industry forever.
***ONE OF THE TIMES TOP 5 BEST BUSINESS BOOKS OF THE YEAR 2020***
'A banking blockbuster' The Observer Magazine
'Sent shockwaves through the tight-knit world of UK tech and venture capital' Yahoo Finance
Customer Reviews
Quite enjoyable and worth reading
A first person account of how Anne Boden built Starling, one of the UK’s new challenger banks. It is well written and shows that Starling had just as bumpy an initial ride as many startups. It’s not business book of the year and I won’t be buying lots of copies for friends, but it is enjoyable and worth reading.