Dirty Tricks
British Airways' Secret War Against Virgin Atlantic
-
-
3.5 • 2 Ratings
-
-
- £6.49
-
- £6.49
Publisher Description
Richard Branson's Virgin Atlantic was valued at over £1.2 billion when he sold a 49% stake to Singapore Airlines in 1999. This was an extraordinary achievement for an airline that began life in 1984 with one plane. Virgin Atlantic became one of the world's top airlines only after surviving an incredible dirty tricks campaign by British Airways. Award Winning investigative jounalist Martyn Gregory exposed BA's secret war, and he reveals the full story in Dirty Tricks.
GENRE
Business & Personal Finance
RELEASED
2010
28 July
LANGUAGE
EN
English
LENGTH
568
Pages
PUBLISHER
Ebury Publishing
SIZE
1.4
MB
Customer Reviews
Simoncasis
,
Intriguing!
I can remember most of this happening at the time but it shows how strong men can act criminally and get away with it. Could this happen now? I like to think not, but who knows. A book to be read and appreciated by all air line customers.