Novell Announces ISV Support for Suse Appliance

Independent Software Vendors (ISVs) are demonstrating tremendous support for the SUSE Appliance Program from Novell, the industry's first, complete, end-to-end appliance solution that enables ISVs to rapidly build, update, configure and go to market with fully supported software and virtual appliances. These ISVs are taking advantage of the comprehensive go-to-market support for appliances offered by Novell, including distribution channel, joint marketing, pricing, and redistribution agreements that reduce the time to get an evaluation or production appliance ready for the market. "Market trends such as cloud computing are revolutionizing the way businesses package, distribute and utilize software," said John Dragoon, Channel chief and chief marketing officer at Novell. "Software appliances provide an ideal platform for independent software vendors in their pursuit of new markets and business models. Novell is responding to this opportunity by delivering the first fully supported, complete technical and marketing solution to help our ISV partners simplify appliance creation, reduce development and support costs, and enter new markets."