For every Skinny Bitch, there's a kick-ass man just as eager to take control of his weight and health. The New York Times bestselling authors now share their tips for turning Dad bods into Skinny Bastards. What's good for the bitch is good for the bastard. Hundreds of thousands of women have been inspired to "use their head" and get real about the food they eat after reading the best-selling manifesto Skinny Bitch. But it turns out some men have been reading over their girlfriends' shoulders. Professional athletes such as Milwaukee Brewers' Prince Fielder and the Dallas Mavericks' Jerry Stackhouse have adopted a whole new eating plan because of the book. Now authors Rory Freedman and Kim Barnouin think it's time for the guys to have a book of their own. In Skinny Bastard, they'll explain why the macho "meat and potatoes" diet is total crap, why having a gut is un-cool (and a turn-off), and how to get buff on the right foods. Eating well shouldn't be a "girlie" thing-and the Bitches will whip any man into shape with their straight-talk, sound guidance, and locker room language.
Apparently fearing their market's reaching the saturation point, the latest iteration of Freedman and Barnouin's bestselling Skinny Bitch series goes after another demographic entirely-men-but without altering the strident, withering approach they've perfected in Skinny Bitch and its follow-ups. That may be a mistake-the kind of cutting humor that comes off as challenging when aimed at fellow women seems (rightly or wrongly) more chilling when aimed across the gender aisle, with the real possibility of turning men off. Still, those happy to take the scorn with the solution are invited to "strap on a pair...and get ripped." Much of the strict Skinny Girl regimen is translated directly: sugar, simple carbs, meat and dairy are out; fruits, vegetables, legumes, grains and whole wheat are in. The authors also discuss evidence for and against soy, the male epidemic of hypertension and heart disease, and the failings of government health-monitoring departments (like the USDA and FDA). Helpful grace notes include a chapter of support for the big changes (titled "Don't Be a Pussy") and shopping lists of approved brands and foods.