Statistical Noise or Valuable Information Statistical Noise or Valuable Information

Statistical Noise or Valuable Information

The Role of Extreme Cases in Marketing Research

    • £52.99
    • £52.99

Publisher Description

Clemens Pirker addresses the frequent doubt among researchers on how to deal with extreme and outlying observations in data analysis. He draws on various scientific domains to explore possible handling alternatives and the relevance of the phenomenon. In the empirical section, a published segmentation study on international tourists using sample censoring is replicated and the effects on the results are discussed. The dissertation concludes that authors may leverage their insights from given data by reporting those cases and their influence on the results.

GENRE
Business & Personal Finance
RELEASED
2009
7 November
LANGUAGE
EN
English
LENGTH
212
Pages
PUBLISHER
Gabler Verlag
SIZE
1
MB

More Books Like This

Data Envelopment Analysis: From Normative to Descriptive Performance Evaluation Data Envelopment Analysis: From Normative to Descriptive Performance Evaluation
2017
Expert Judgement in Risk and Decision Analysis Expert Judgement in Risk and Decision Analysis
2021
Innovative Research Methodologies in Management Innovative Research Methodologies in Management
2017
Experimental and Quantitative Methods in Contemporary Economics Experimental and Quantitative Methods in Contemporary Economics
2019
Antecedents and Consequences of Digital Human Resource Management Antecedents and Consequences of Digital Human Resource Management
2021
Experimental Business Research Experimental Business Research
2007