The E-Myth Enterprise
How to Turn a Great Idea into a Thriving Business
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3.8 • 5 Ratings
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- £6.99
Publisher Description
“This excellent book is a must-read for current and aspiring entrepreneurs.”
—Booklist
Discover how to turn a great idea into a thriving business with The E-Myth Enterprise, using the proven methods that bestselling author Michael E. Gerber has developed over the course of his more than forty years as an entrepreneur and coach. Michael E. Gerber is THE #1 name in small business and his company, E-Myth Worldwide, boasts more than 52,000 business clients in 145 countries. The E-Myth Enterprise shows readers how to get started—because simply coming up with a brilliant business idea is the easy part.
The Four Essential Ingredients: Go beyond the numbers to design a company that is visually compelling, emotionally resonant, functionally flawless, and financially sound.Five Entrepreneurial Skills: Master the core skills—from Concentration to Communication—that separate true entrepreneurs from technicians trapped in a job of their own making.Process-Oriented Systems: Learn why great companies depend on great processes, not just great people, to deliver predictable, exceptional results every single time.A Business with Conscience: Discover how to build an enterprise that rises above the mundane to create real meaning and value in the world for yourself and your customers.
PUBLISHERS WEEKLY
Gerber (Awakening the Entrepreneur Within) turns his attention to business invention in this slim, straightforward book that distills the essential knowledge needed to create a completely original company. He identifies four essential facets of building a new company visual, emotional, functional and financial and the five essential skills: concentration, discrimination, organization, innovation and communication. Gerber shares success stories and insightful advice on how to conquer obstacles. He ends the book with a noble challenge to any company to be a business with a conscience, to be responsible for the condition of the world it finds itself in and the condition of the people with whom it interacts, among others. Each chapter ends with takeaway points summarizing key ideas; the points are available as podcasts on a companion Web site. This quick, original, well-organized read is a valuable tool for budding entrepreneurs.
