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Publisher Description

Why do we do develop habits? And how can we change them?

We can always change. In The Power of Habit, award-winning New York Times business reporter Charles Duhigg translates cutting-edge behavioural science into practical self-improvement action, distilling advanced neuroscience into fascinating narratives of transformation.

Why can some people and companies change overnight, and some stay stuck in their old ruts? The answer lies deep in the human brain, and The Power of Habits reveals the secret pressure points that can change a life. From Olympic swimmer Michael Phelps to Martin Luther King Jr., from the CEO of Starbucks to the locker rooms of the NFL, Duhigg explores the incredible results of keystone habits, and how they can make all the difference between billions and millions, failure and success – or even life and death.

The Power of Habit makes an exhilarating case: the key to almost any door in life is instilling the right habit. From exercise to weight loss, childrearing to productivity, market disruption to social revolution, and above all success, the right habits can change everything.

Habits aren't destiny. They’re science, one which can transform our businesses, our communities, and our lives.
'Plenty of business books that try to tap into the scientific world manage to distil complicated research into readable prose. But few take the next step and become essential manuals for business and living. The Power of Habit is an exception.' ANDREW HILL, FINANCIAL TIMES

Health & Well-Being
April 5
Random House

Customer Reviews

Angeliki_C ,

Not much substance

Typical of this kind of books; too much padding and not enough substance. The whole book could be summarised in 2 pages. Full of anecdotal references to American football, etc which for anyone not interested in football makes it a tedious read. Don't waste your money, just google the book and you'd find more info on the articles done around this subject.

FIrecrestMTB ,

The Power of Habit

A very insightful read. Thought provoking, inspiring and educational. This book give a valuable insight into and the background behind the power of the habits that drive us and how we can harness them to enable our habits to be a positive influence on our daily lives.

Highly recommended read for anyone that wants to understand the power of habit.

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