The Product Manager's Survival Guide, Second Edition: Everything You Need to Know to Succeed as a Product Manager The Product Manager's Survival Guide, Second Edition: Everything You Need to Know to Succeed as a Product Manager

The Product Manager's Survival Guide, Second Edition: Everything You Need to Know to Succeed as a Product Manager

    • £14.99
    • £14.99

Publisher Description

Advance in your product management career and create innovative products that customers love!


Regardless of industry or sector, to compete in today’s business world, product managers must understand how their customer’s preferences change, how technology evolves, and how to anticipate what competitors might do. You need a reliable resource that provides timely guidance and practical tools to help you compete. With new content and expert advice, this updated edition of The Product Manager’s Survival Guide brings you fully up to date on what you need to succeed as a product manager.


For your professional future, you’ll learn it’s not the development technique that will help you get ahead, it’s how you think like a strategically minded business person. Your continuous learning starts with your product management acumen assessment, and takes root, when you develop your own professional development strategy. As you continue your career journey, you’ll be able to become a member of the exclusive product management professional community (for readers of this book) at www.sequentlearning.com/community.


The Product Manager’s Survival Guide, Second Edition features brand new material, including:


•A product management acumen assessment (https://survey.sequentlearning.com/s3/PMAcumen)

•Action planning ideas at the end of each chapter

•Techniques to earn empowerment

•Tools to develop product strategies and roadmaps

•Methods to deploy and release products

•Metrics to assess product performance


Simple and easy to understand, this invaluable guide will help you bring your company into the digital age and continue to evolve with changing times.

GENRE
Business & Personal Finance
RELEASED
2019
31 May
LANGUAGE
EN
English
LENGTH
320
Pages
PUBLISHER
McGraw Hill LLC
SIZE
5.2
MB

More Books Like This

The Product Manager's Survival Guide: Everything You Need to Know to Succeed as a Product Manager The Product Manager's Survival Guide: Everything You Need to Know to Succeed as a Product Manager
2013
Product Management For Dummies Product Management For Dummies
2017
Build What Matters Build What Matters
2020
New Product Development For Dummies New Product Development For Dummies
2011
Productize Productize
2021
INSPIRED INSPIRED
2017

More Books by Steven Haines

How to Go to Work How to Go to Work
2020
The Product Manager's Desk Reference The Product Manager's Desk Reference
2008
The Product Manager's Survival Guide: Everything You Need to Know to Succeed as a Product Manager The Product Manager's Survival Guide: Everything You Need to Know to Succeed as a Product Manager
2013
The Product Manager's Desk Reference 2E The Product Manager's Desk Reference 2E
2014
The Product Manager's Desk Reference, Third Edition The Product Manager's Desk Reference, Third Edition
2021
Hague Law Interpreted Hague Law Interpreted
2018

Customers Also Bought

The Product Manager’s Guidebook The Product Manager’s Guidebook
2015
EMPOWERED EMPOWERED
2020
Cracking the PM Interview Cracking the PM Interview
2013
INSPIRED INSPIRED
2017
The Art of War The Art of War
2010