- 18,99 €
Foreword by Seattle Seahawks quarterback Russell Wilson
From a top mental conditioning coach—"the world’s best brain trainer” (Sports Illustrated)—who has transformed the lives and careers of elite athletes, business leaders, and military personnel, battle-tested strategies that will give you tools to manage and overcome negativity and achieve any goal.
He knows how to win.
More, he knows the many ways-subtle, brutal, often self-inflicted-we lose.
As the most trusted mental coach in the world of sports, Trevor Moawad has worked with many of the most dominant athletes and the savviest coaches. From Nick Saban and Kirby Smart to Russell Wilson, they all look to Moawad for help finding or keeping or regaining their competitive edge. (As do countless business leaders and members of special forces.)
Now, at last, Moawad shares his unique philosophy with the general public. He lays out lessons he's derived from his greatest career successes as well as personal setbacks, the game-changing wisdom he's earned as the go-to whisperer for elite performers on fields of play and among men and women headed to the battlefield.
Moawad's motivational approach is elegant but refreshingly simple: He replaces hardwired negativity, the kind of defeatist mindset that's nearly everybody's default, with what he calls "neutral thinking." His own special innovation, it's a nonjudgmental, nonreactive way of coolly assessing problems and analyzing crises, a mode of attack that offers luminous clarity and supreme calm in the critical moments before taking decisive action.
Not only can neutral thinking raise your performance level-it can transform your overall life. And it all starts, Moawad says, with letting go. Past failures, past losses-let them go. "The past isn't predictive. If you can absorb and embrace that belief, everything changes. You'll instantly feel more calm. And the athlete-or employee or parent or spouse-who's more calm is also more aware, and more times than not ... will win."
"Attitude is contagious," observes Moawad in this generic guide to using "neutral thinking," a method of thinking based on instinct and training, to unlock potential and reach goals. Moawad, a mental conditioning coach for elite athletes and performers, culls anecdotes from his career working with Seattle Seahawks' quarterback Russell Wilson; football coaches Nick Saban, Jimbo Fisher, and Tom Coughlin; and track star Michael Johnson, among others, to illustrate neutral thinking as a "quick pivot step toward swift, decisive, stunning action." According to Moawad, neutral thinking involves consigning the past to the past, the future to the future, and focusing single-mindedly on the set of choices available in the here and now. One can use neutral thinking, the author argues, to take responsibility for choices and focus on "decision one first." Despite its self-help focus, however, the book provides few instructions for putting the ideas into practice. Instead, the book illustrates its premise through game-day play-by-plays in which athletes successfully navigate moments of intense, on-field pressure. But more powerful than the promise of self-help is Moawad's homage to his friends, and especially to his father, that emerges over the course of the book. Moawad's ode to "neutral thinking" will appeal to readers interested in how high-level athletes deal with pressure.