Cruzando Las Fronteras de la Comunicacion Profesional Entre Mexico y Los Estados Unidos: The Emerging Hybrid Discourse of Business Communication in a Mexican-U.S. Border Region. Cruzando Las Fronteras de la Comunicacion Profesional Entre Mexico y Los Estados Unidos: The Emerging Hybrid Discourse of Business Communication in a Mexican-U.S. Border Region.

Cruzando Las Fronteras de la Comunicacion Profesional Entre Mexico y Los Estados Unidos: The Emerging Hybrid Discourse of Business Communication in a Mexican-U.S. Border Region‪.‬

The Journal of Business Communication 2005, Jan, 42, 1

The Journal of Business Communication
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Publisher Description

This study presents analytical research that explores the form and function of written business communication on a U.S.-Mexico border through a combined method of descriptive and context-sensitive rhetorical text analysis. Dam comprise documents (letters, proposals, invoices) from a Mexican company that operates on both sides of the border and communicates in both English and Spanish. Documents were analyzed through multiple passes for identifiable linguistic and rhetorical patterns in the areas of purpose, audience, style, and organization, paying close attention to those traits typically ascribed to Mexican business discourse. Findings of this study suggest that professionals on this U.S.-Mexico border are adopting, and adapting to, shared communicative standards and practices in business communication. Keywords: international business communication; border business communication; nondivisive cultural theory; text analysis; Mexico business writing

GENRE
Business & Personal Finance
RELEASED
2005
1 January
LANGUAGE
EN
English
LENGTH
37
Pages
PUBLISHER
Association for Business Communication
SIZE
340.3
KB

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