Mark W. Johnson Books

HBR's 10 Must Reads on Business Model Innovation (with featured article "Reinventing Your Business Model" by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann) HBR's 10 Must Reads on Business Model Innovation (with featured article "Reinventing Your Business Model" by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann)
2019
The Innovator's Guide to Growth The Innovator's Guide to Growth
2008
Lead from the Future Lead from the Future
2020
Reinvent Your Business Model Reinvent Your Business Model
2018
Dual Transformation Dual Transformation
2017