Handuka Strategy The Five O’s‪.‬

The growth of enterprises (SMEs) in the global market is a priority for economic growth in each nation. If SMEs want to keep alive, grow and develop in a global and dynamic environment must plan strategies that enable them to achieve their business development. This paper explains the different concepts, including business development as an inclusive concept, such as economic growth, culture, leadership, knowledge management, and innovation. 

SMEs are a fundamental pillar of sustainable economic development because they generate wealth and are dynamic entities that identify, exploit, and develop new productive activities. Organizations adapt to new technologies with relative ease since planning and organization do not require much capital. These organizations have to endure in high-end markets. Competition and for this, they must achieve a business development that allows them. Economic growth, business culture, leadership, knowledge management, and innovation would integrate business development for an SME.

For SMEs, not only should economic growth suffice, in which maximum production and maximum profit or surplus are obtained, according to a certain measure and inspired by the principles of "efficiency" and "Profitability," but also look for other factors that are reflected in your productivity.

When you are done reading this book, you will have gained a lifetime of experience in just a few short hours. The stories are interesting to follow, and the challenging concepts have been made easy to understand. So get ready to broaden your horizons and adjust your expectations because you are in for one hell of a ride!

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