Market Economics

Extensively tested in schools and colleges, this modular-based book provides a progressive introduction to supply and demand analysis, its applications, and the theory of the firm, and shows how these theories can be applied to real economic problems. Its generous use of diagrams, examples, and past examination questions helps the student to understand and apply the basic principles. Icons guide the student through the text.

Each section incorporates data response and multiple choice questions to consolidate learning. No previous knowledge is assumed, and the book progresses using a highly accessible format through the material necessary to achieve examination success. It provides teachers with everything required to teach this essential part of the syllabus. It is ideal for use on single semesters such as economic modules at AS and A level, and meets the requirements of London University A level effective from September 2000 and is also of use in non-specialist degree courses such a business studies and management studies.