![The New Positioning: The Latest on the World's #1 Business Strategy](/assets/artwork/1x1-42817eea7ade52607a760cbee00d1495.gif)
![The New Positioning: The Latest on the World's #1 Business Strategy](/assets/artwork/1x1-42817eea7ade52607a760cbee00d1495.gif)
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The New Positioning: The Latest on the World's #1 Business Strategy
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- €10.99
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- €10.99
Publisher Description
In the same right-to-the-point, no-nonsense style that was a hallmark of Positioning, this sequel squares off against critical marketing challenges such as how to make sure your message gets through in an era of information overload.