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Jack Trout
Libri
Positioning
2021
Positioning: The Battle for Your Mind
2001
Differentiate or Die
2010
Positioning: The Battle for Your Mind, 20th Anniversary Edition
2000
Positioning
2013
REPOSITIONING: Marketing in an Era of Competition, Change and Crisis
2009
Audiolibri
The 22 Immutable Laws of Marketing
2014
In search of the Obvious : The Antidote for Today's Marketing Mess
2009
The 22 Immutable Laws of Marketing (Abridged)
2005
Marketing Warfare: How to Use Military Principles
1986