Urban Innovation Networks Urban Innovation Networks

Urban Innovation Networks

Understanding the City as a Strategic Resource

    • 42,99 €
    • 42,99 €

Descrizione dell’editore

This book offers fresh insights into how companies can engage with, and make use of, the modern metropolis. Based on actor-network theory and the resource-based view of the firm, it demonstrates how the contemporary city can be seen – and used – as a resource for corporate innovation. The main argument is that companies have to build what the author calls “urban innovation networks.” After a theory-based outline of such networks, the author demonstrates the extent to which different institutional players – companies such as Audi, Ikea and Siemens, but also arts institutions like the Haus der Kunst in Munich – are already working to create them. The book combines management thinking with urban theory and the sociology of networks to create a unique blend of different views of capitalism and space, offering a new perspective on both the modern metropolis and globally operating companies active within our distinctly urban culture.

GENERE
Affari e finanze personali
PUBBLICATO
2015
7 novembre
LINGUA
EN
Inglese
PAGINE
133
EDITORE
Springer International Publishing
DIMENSIONE
1,3
MB

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