Matthew Dixon Books
The Challenger Sale
2011
The Challenger Customer
2015
The Activator Advantage
2025
The JOLT Effect
2022
The Challenger Customer
2015
Il venditore sfidante
2022
Sprzedawaj jak Challenger. Strategie kontroli komunikacji z klientem
2025
Το Μυστικό των Επιτυχημένων Πωλήσεων
2023
The Effortless Experience
2013
The Effortless Experience
2013