Balancing Capacity and Demand in Service Operations More Books by Jochen Wirtz

SERVICES MARKETING (9TH ED) SERVICES MARKETING (9TH ED)
2021
Managing Customer Relationships and Building Loyalty Managing Customer Relationships and Building Loyalty
2017
Managing People for Service Advantage Managing People for Service Advantage
2017
Designing Customer Service Processes Designing Customer Service Processes
2017
Understanding Service Consumers Understanding Service Consumers
2017
Building a World Class Service Organization (Assessment Tool) Building a World Class Service Organization (Assessment Tool)
2017
Service Quality and Productivity Management Service Quality and Productivity Management
2017
Designing Complaint Handling and Service Recovery Strategies Designing Complaint Handling and Service Recovery Strategies
2017
Crafting the Service Environment Crafting the Service Environment
2017
Service Marketing Communications Service Marketing Communications
2017
Pricing Services and Revenue Management Pricing Services and Revenue Management
2017
Developing Service Products and Brands Developing Service Products and Brands
2017
Positioning Services in Competitive Markets Positioning Services in Competitive Markets
2017
Winning in Service Markets Winning in Service Markets
2016
Services Marketing Services Marketing
2016