Entreprenewal, The Six Step Recovery Program for Small Business

Entreprenewal is a program designed to renew the entrepreneurial spirit in small business owners while providing the precise tools necessary to help them develop into efficient, professional and successful managers.
Most entrepreneurs are skilled at the products they make or the services they provide, often doing much better than larger companies. Nevertheless, failure rates for small businesses are at alarming and record numbers. The problem is not that small and medium sized businesses do not make a quality product or offer a great service, they usually do.
The problem is not lack of technical expertise but simply inexperience with successful management skills and practices. The good news is these skills and practices are readily available to entrepreneurs and can be easily learned and installed in their businesses without the entrepreneur having to have learned them in a formal education program at a business school or university..
Entreprenewal is an easy to follow Six Step Recovery Program for small and medium sized businesses. The steps combine the inspirational and motivational principles of successful personal recovery programs with practical operating procedures and tools in the four main disciplines of business management: Administration, Sales & Marketing, Personnel and Financial Controls.
In Entreprenewal the reader learns simple methods for ending self-imposed isolation that often besets small business owners. These methods include attracting outside advisors at no cost, re-focusing the business on people for maximum performance and by encouraging personal growth and skills enhancement by acting as a mentor, giving back knowledge acquired to other struggling small business owners.
Entreprenewal shows entrepreneurs how to reduce complicated personnel policies, profit and expenses controls and operating procedures found in large businesses and even in business schools to simpler forms more suitable for smaller businesses. The book also explains how to use outside sources to gather these tools at minimal cost.
To the entrepreneur struggling to keep his or her business alive, Entreprenewal is a guide for re-engineering their business into an efficient and profitable operation.
To the established business owner suffering from never-ending under-performance, Entreprenewal provides a needed mid-course correction and refinement designed to achieve top bracket performance.
To all business owners, Entreprenewal provides a unique perspective for success that results when humanistic, even spiritual concepts are combined with proven management principles.