Recognize THEM‪!‬

These are 52 proven ways to recognize your employees in ways they value and so will your bosses. Nearly all of these steps are you can take when you close this book. They are paced so you can learn as you go, learning your steps not mine, rediscovering your solutions that sit around you and meet with you and whose achievements drive your company’s success. And, who want to do more and would do more if given the right chances.

A few are steps I wished I had discovered and taken myself. You’ll recognize them.

Here’s why I’m sharing these tips and steps. (Reminder: nearly all of them cost nothing more than a few moments of your time and your willingness to try.) The results we generated by taking these steps, rebuilding our brand from the inside out, from our most important stakeholders - employees - to our customers included:

Revenues Grew 80%

Cash Flows Returned to Previous Levels

Sales Conversions Rose. With advertising and marketing we generated a healthy 50%. With brand evangelists, employee evangelists, engaged employees, we generated over 80%.

A Steady Stream of Referrals and Testimonials. They served as a daily source of inspiration, motivation and celebration. Imagine that! Customer Service is too often seen as a painful, must-have, expense. Our Customer Service became a source of inspiration from customer testimonials, up-sells and cross-sells and real-time market research.

A vibrant, exciting, culture where laughter was heard far more than groans and our days were spent pointing out our recent victories far more often than minor and temporary setbacks. Oh, and I encouraged everyone to work no more than 7 hours a day, preferably six.

All these and more were achieved in the conference calling industry, by a small company, whose headquarters in rural Iowa. There is nothing sexy about conference calls. No one goes home and talks about the features of a conference call unless it’s to complain. And yet, with the power unleashed with these simple s