Strategic Management Strategic Management

Strategic Management

The Challenge of Creating Value

Peter FitzRoy その他
    • ¥15,800
    • ¥15,800

発行者による作品情報

Strategy is often the capstone class in a business education - dealing with the big questions of what companies decide to do - innovate, diversify, acquire or even to employ a range of these strategies.

Benefitting from an international author team, the latest edition of this textbook stands out in its global perspective. With an emphasis on value creation, integration of financial considerations alongside coverage of areas that are often missed in competitor texts, such as financial implications for strategy, corporate governance and business ethics. The book also integrates a wide range of in-depth case studies, including Siemens AG, Intel, the Volkswagen Group, PerkinElmer and the Tata Group.

Supplemented by a wide range of cutting edge online case studies and other internet resources, this text will provide students and their instructors with everything they need to succeed in this tough environment.

ジャンル
ビジネス/マネー
発売日
2016年
12月19日
言語
EN
英語
ページ数
518
ページ
発行者
Taylor & Francis
販売元
Taylor & Francis Group
サイズ
10.4
MB
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