The Click Moment
Seizing Opportunity in an Unpredictable World
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- ¥2,000
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- ¥2,000
Publisher Description
In the story of every great company and career, there is one defining moment when luck and skill collide. This book is about making that moment happen.
According to Frans Johansson’s research, successful people and organizations show a common theme. A lucky moment occurs and they take advantage of it to change their fate. Consider how Diane von Furstenberg saw Julie Nixon Eisenhower on TV wearing a matching skirt and top, and created the timeless, elegant wrap-dress.
That was a “click moment” of unexpected opportunity. Johansson uses stories from throughout history to illustrate the specific actions we can take to create more click moments, place lots of high-potential bets, open ourselves up to chance encounters, and harness the complex forces of success that follow.
PUBLISHERS WEEKLY
We like to think that we have control; we can plan, analyze, and determine our success. Unfortunately, as Johansson argues, "success is random." Johansson (The Medici Effect) examines how success exists at the intersection of skill and luck. Logic might pay off at times, but in general, success means "somewhere, at some point, someone got lucky." This message may make readers uncomfortable, but Johansson provides three steps to cope with randomness. First, we must increase the randomness in our lives. Second, we must increase the number of bets we make. And third, we must recognize and harness the complex forces that are always at play. Johansson engages us from the start, drawing us in with tales from Serena Williams and Twilight as well as Google and Starbucks. Using numerous studies and ample research, Johansson offers an engaging and powerful read. Randomness looms large and change is all around, yet "we are truly reluctant to actively court randomness in our lives." This book should help us change that.
