The Eclipse Effect

A total solar eclipse lasts only minutes, but its impact can last a lifetime.

The Eclipse Effect explores how rare and awe-inspiring events—like an eclipse—can ignite lasting change, bring people together, inspire extraordinary leadership, and strengthen communities in ways no one ever imagined.

In this engaging and deeply inspiring book, Jamie Carter and Debra Ross reveal the strategies that transformed communities across North America in the lead-up to the 2017 and 2024 eclipses. From grassroots organizers to science educators, emergency planners to tourism leaders, the authors uncover the exceptional efforts of everyday people who saw an opportunity, took action, and left behind a legacy.

Drawing on real-life stories, expert insights, and practical frameworks, The Eclipse Effect is a roadmap for harnessing unique moments—whether in business, education, or local communities—to create meaningful, lasting impact. If you’ve ever wondered how to turn inspiration into action, how to rally people around a common goal, or how to leave the world a little better than you found it, The Eclipse Effect is for you.