The Ecology of Commerce Revised Edition
A Declaration of Sustainability
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- ¥1,700
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- ¥1,700
Publisher Description
17 years after its original release, Paul Hawken’s The Ecology of Commerce Revised Edition: A Declaration of Sustainability comes around at a most important time. While the world today is admittedly different from the text’s original release date in 1993, the message is still (if not more) resonant. The text calls for businesses to work towards increased sustainability and decreased abuses of the environment as a shortcut to economic gains.
Complete with a new introduction and up to date statistics, The Ecology of Commerce continues the mission Hawken started 17 years ago in the hopes that, with a whole new audience of readers, his vision can move closer to being achieved.
PUBLISHERS WEEKLY
Hawken ( Growing a Business ) touches on a raw nerve here. How might millions of people live and work in a complex business environment while causing ``as little suffering as possible to all and everything around us?'' Hawken, no Luddite, believes that ``we need a design for business that will ensure that the industrial world as it is presently constituted ceases and is replaced with human-centered enterprises that are sustainable producers.'' Avoiding stormy rhetoric, Hawken thoughtfully reviews ecological theories and disasters and insists that ``ecology offers a way to examine all present economic and resource activities from a biological rather than a monetary point of view.'' Calling for a restorative economy, he proposes rational, achievable goals: stop ``accelerating the rate that we draw down capacity''; refrain from ``buying or degrading other people's environment''; and avoid displacing ``other species by taking over their habitats.'' This noteworthy study should kindle debates within the business community.
