Think Reader

Perfect grammar? No spelling error? And still readers complain they have a hard time reading your prose. The remedy? Think Reader! Readers are like you and me, people with limited resources in memory, attention, and knowledge. THINK READER reveals what in your writing makes your readers stumble, what in your sentences draws excessive brain resources, what in your words generates ambiguity and lack of clarity. THINK READER is the essential resource for clear writing, a skill much in demand for those who write papers, reports, brochures and documents for people less experts than they are.