10 Ways To Write More Effective Ads 10 Ways To Write More Effective Ads

10 Ways To Write More Effective Ads

    • 1,99 €
    • 1,99 €

Publisher Description

What is advertising?
Is it something to be regarded as a work of beauty or art? Is it clever slogans or amusing prose? Is it workmanship to be judged for an award or recognition?
It’s none of the above.
Advertising is salesmanship multiplied.

Nothing more.

And advertising copy, or copywriting, is salesmanship in print.

The purpose of a copywriter’s job is to sell. Period.

The selling is accomplished by persuasion with the written word, much like a television commercial sells (if done properly) by persuading with visuals and audio. Enjoy your ebook "10 Ways To Write More Effective Ads!"

  • GENRE
    Health & Well-Being
    RELEASED
    2012
    7 November
    LANGUAGE
    EN
    English
    LENGTH
    79
    Pages
    PUBLISHER
    OUTSIDE THE BOX
    SIZE
    280
    KB
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