Flower Academy

A Dazzling Masterclass in Floral Design

Adorn your space with homemade floral masterpieces with this stunning, all-in-one guide to flower arranging. These 20 beautiful projects will teach you that flowers are more than pretty and fragrant—when arranged properly, they convey emotion and ideas; they comfort, inspire and seduce. With expert florist and TikTok sensation Alexander Campbell as your guide, you’ll unleash the full potential of your inner floral artist and learn to create showstopping arrangements that tell a story.

Follow easy, step-by-step instructions to create hand-tied bouquets such as the delicate, oceanic-inspired Poseidon’s Pursuit, billowing with white and blue delphiniums. Transform your home into a gothic lair with a dark, dramatic Requiem candelabra, bursting with black roses and branches. Invite fall indoors with the Sweater Weather vase, as cozy as a warm fire on a cold night. Whether you’re drawn to pretty pastel bouquets, haunting installations or classic centerpieces, this book will teach you how to create long-lasting arrangements that pack a visual punch. And with the help of Alex’s poetic style and keen eye, you’ll use your favorite blooms to create breathtaking works of art.