Yours for the Asking
An Indispensable Guide to Fundraising and Management
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- $279.00
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- $279.00
Descripción editorial
Praise for Yours for the Asking: An Indispensable Guide to Fundraising and Management
"Reynold Levy is a master at persuading people to give money—lots of money—to worthy causes. Now he shares his wisdom with us all—and at a bargain price!"
—Tom Brokaw
"Ren Levy is the master of his trade. He can squeeze big dollars out of a stone and he tells here just how to do it. Anyone raising money for a good cause must read this book!"
—John C. Whitehead, former Co-Chairman and Senior Partner of Goldman Sachs and former United States Deputy Secretary of State
"Ren Levy has written the definitive handbook on fundraising. It should be required reading for boards of directors and senior staff of nonprofit organizations. The lessons learned from Ren's broad experience are equally relevant to corporate executives as they endeavor to establish and strengthen customer relationships."
—Indra Nooyi, Chairman and CEO, PepsiCo
"I have raised money for a living for several decades. But I could not articulate better than Reynold Levy has done in Yours for the Asking the many secrets to successfully acquiring investors. If you wish to learn how to politely and effectively ask for contributions to a favorite organization or cause, you really need to purchase this highly readable, enjoyable and useful book."
—David Rubenstein, Co-founder and Managing Director, The Carlyle Group
PUBLISHERS WEEKLY
Levy, Reynold. Yours for the Asking: An Indispensable Guide to Fundraising and Management. Wiley. 2008. c.240p. index. BUS~A guide for fund-raisers with a distinctive autobiographical bent, Levy's book falls short of being "indispensable," but it will be of interest to public libraries and large undergraduate libraries. Background: Levy, president of the Lincoln Center for the Performing Arts, draws on his substantial fund-raising experience to offer a practical guide to making connections between nonprofit groups and donors. Newcomers are likely to find Levy's suggestions most helpful; experienced fund-raisers will quickly tire of Levy's generalizations ("Donors, generally, rise very early in the morning") and casual advice ("Ask. Ask early. Ask often"). The real value of Levy's work lies in his ability to demystify the process of fund-raising and his personal touch that will appeal to those seeking funding--be they development staff, board, or volunteer--but lacking the experience or facility to do so.--David Hodgins, Univ. of Colorado at Colorado Springs Lib..
