Perceived Organizational Values & Commitment to Organization‪.‬

Values Researchers have studied the concept of values extensively. Rokeach (1973) and Enz (1988) viewed values as beliefs. Locke (1976) and Dose (1997) considered values as desires and standards respectively. Attempts were made to list out values, which influence human behaviour. Rokeach (1973) listed 18 terminal values which became the basis for many further researches. Schwartz & Bilsky (1987) clubbed similar values in domains and came up with different domains such as, achievement, self-direction, benevolence, conformity etc. Similarly McDonald and Gandz (1991) came up with four clusters of values viz., humanity, vision, adherence to convention and bottom-line. Finegan (2000) compared Schwartz & Bilsky's and McDonald & Gandz's classifications and noted that 'humanity', 'vision' and 'adherence to convention' matched with 'benevolence', 'self-direction' and 'conformity' respectively. However 'bottom-line' cluster of McDonald and Gandz did not match with any of the domains put forth by Schwartz and Bilsky. Finegan (2000) reasoned that this was so because Schwartz's purpose was to find business values and not universal values.