Summary of the Book Influence by Robert B. Cialdini Summary of the Book Influence by Robert B. Cialdini

Summary of the Book Influence by Robert B. Cialdini

Jaya Jha
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Summary of the famous book Influence - The Psychology of Persuasion by Robert B. Cialdini.


Compliance professionals - sales operators, fund-raisers, recruiters, advertisers - keep making us behave to their tunes. How do they do it? Through Weapons of Influence described in the book.


The summary is concise, but covers all the relevant learning from the book.

GENRE
Naslagwerken
UITGEGEVEN
2013
17 juli
TAAL
EN
Engels
LENGTE
42
Pagina's
UITGEVER
Summary Town
GROOTTE
149,7
kB

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