What Every Human Resource Manager should Know About Web Logs.
SAM Advanced Management Journal 2005, Summer, 70, 3
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"Blogs" have been in the news a lot lately with their comments on mainstream media reporting. But the Web log (elided to "blog") also flourishes in the business world. These informal journals and postings to the Internet come in all shapes and sizes. Some can be harnessed to further corporate objectives, some can boost employee morale, some may be used for recruitment, and some are hostile or critical--but cannot be ignored by today's managers. Blogs are undoubtedly here to stay, so human resource managers should try to make the best of it. **********
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