Alexander Chernev

Books
Strategic Brand Management, 4th Edition Strategic Brand Management, 4th Edition
Strategic Brand Management, 4th Edition
2025
Стратегическо управление на маркетинга Стратегическо управление на маркетинга
Стратегическо управление на маркетинга
2026
Gestión estratégica del marketing, 11ª edición Gestión estratégica del marketing, 11ª edición
Gestión estratégica del marketing, 11ª edición
2026
The Marketing Plan Handbook, 7th Edition The Marketing Plan Handbook, 7th Edition
The Marketing Plan Handbook, 7th Edition
2025
Marketing Management - Theory and Practice, 2nd Edition Marketing Management - Theory and Practice, 2nd Edition
Marketing Management - Theory and Practice, 2nd Edition
2025
Strategic Marketing Management, 11th Edition Strategic Marketing Management, 11th Edition
Strategic Marketing Management, 11th Edition
2025