Books

Khác Biệt Hay Là Chết Khác Biệt Hay Là Chết
2020
Differenzierung im Hyperwettbewerb Differenzierung im Hyperwettbewerb
2003
Der Geist und das Greenhorn Der Geist und das Greenhorn
2008
Differentiate or Die Differentiate or Die
2010

Audiobooks

The 22 Immutable Laws of Marketing The 22 Immutable Laws of Marketing
2014
The 22 Immutable Laws of Marketing (Abridged) The 22 Immutable Laws of Marketing (Abridged)
2005
Marketing Warfare: How to Use Military Principles Marketing Warfare: How to Use Military Principles
1986
Big Brands Big Trouble: Lessons Learned the Hard Way Big Brands Big Trouble: Lessons Learned the Hard Way
2005
Differentiate or Die: Survival in Our Era of Killer Competition Differentiate or Die: Survival in Our Era of Killer Competition
2001
In search of the Obvious : The Antidote for Today's Marketing Mess In search of the Obvious : The Antidote for Today's Marketing Mess
2009